Privacy Policy

Effective Date: January 14^th, 2025

Your privacy is important to us. This Privacy Policy explains how North Star Veterinary Hospital (“we,” “us,” “our”) collects, uses, and protects your personal information when you visit our website, use our services, or opt in to receive SMS text messages.

1. Information We Collect

We collect the following types of information:

Personal Information: This includes your name, email address, phone number, and any other details you provide through forms, appointment scheduling, or SMS opt-ins.
Non-Personal Information: This includes data such as browser type, IP address, and geographic location, which we collect automatically to enhance our website functionality and user experience.
SMS-Specific Information: This includes your phone number and your consent to receive SMS messages from us.

2. How We Use Your Information

We use your information to:

Provide veterinary services, including appointment scheduling and confirmations.
Send you reminders, updates, and promotional offers to keep you informed.
Respond to your inquiries and improve the quality of our services.
Analyze website traffic and user behavior to improve functionality and optimize the user experience through tools like Google Analytics.

Send you the SMS messages you have opted in to receive.
Share relevant updates, promotions, and relevant content that match your preferences.

3. SMS Text Messaging Policy

If you opt in to receive SMS text messages, the following terms apply:

Frequency: You may receive messages related to appointments, promotional offers, or updates. The frequency of messages will vary based on the nature of your interaction with us.
Opt-Out: You can opt out of receiving SMS messages at any time by replying with “STOP” to any SMS message.
Sharing Your Information: We do not share your phone number or SMS opt-in information with third parties for marketing purposes.
Data Security: We implement reasonable measures to protect your phone number and SMS data from unauthorized access or disclosure.

4. Sharing Your Information

We do not sell, rent, or share your personal information, except in the following cases:

When required by law or legal process.
With trusted service providers who assist us in operating our services, provided they agree to keep your information confidential.

We do not share your phone number or SMS opt-in information with third parties for marketing purposes.

5. Cookies and Tracking Technologies

Our website may use cookies and similar tracking technologies to enhance the user’s experience and improve website functionality.

Google Analytics: We use Google Analytics to collect non-personal information about how visitors use our website. This includes data like your IP address, browser type, device type, pages visited, and approximate geographic location. This helps us improve website performance and content.
Opting Out of Google Analytics Tracking: For more information, see Google’s Privacy Policy and Google Analytics Terms of Service.

6. Your Rights

You have the right to:

Access the personal information we hold about you.
Request corrections to any inaccuracies in your data.
Opt out of receiving marketing communications, including SMS messages, at any time by following the opt-out instructions.

7. Third-Party Links

Our website may include links to external websites. We are not responsible for the privacy practices or content of these third-party sites.

8. Data Security

We implement appropriate security measures to protect your personal information from unauthorized access or disclosure. However, no online platform can guarantee complete security, and you provide information at your own risk.

9. Changes to this Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page, and the “Effective Date” will be revised accordingly. Please check this page periodically to stay informed of any updates.

10. Contact Information

If you have questions or concerns about this Privacy Policy or our privacy practices, please contact us: